Rybbit

Positioned as the modern replacement for Google Analytics, Rybbit is an open source analytics platform that takes a couple of minutes to set up. It answers the questions a product team asks without the cookie banner and consent plumbing that the usual tools drag along.

Tracking works without cookies, so visitors are counted in a privacy-friendly way, and the dashboards cover both sides of measurement: the traffic report a marketing team reads and the behavioral detail a product team needs.

The reporting goes well past a count of pageviews.

• Core web metrics: sessions, unique users, pageviews, bounce rate and session duration, updated in real time.
• Session replays: recordings of individual sessions sitting next to the aggregate numbers.
• Product analysis: goals, retention, user journeys and funnels, each with a dashboard of its own.
• Filtering: more than fifteen dimensions to slice by, plus custom events carrying JSON properties.
• Location detail: country, then region, then city, with map visualisations built on the same data.

There are two ways to run it, a hosted service or self-hosting on your own VPS following the deployment documentation, and both support organizations and an unlimited number of sites. A public demo runs on a real production site for anyone who wants to click around first, and the code is licensed under AGPL version 3.